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Pulp International - William+Ard
Vintage Pulp Nov 23 2023
CITY HEAT
Temperatures rise and tempers fray in Ard thriller.


We've been searching for everything we can find by William Ard because his books have been consistently good. This Popular Library edition of 1955's Hell Is a City has George Mayers cover art. We dove right into it, and the narrative (which is unrelated to the movie of the same name) focuses again on Ard's NYC private investigator Timothy Dane, who this time tries to prove that a slam-dunk murder charge is a frame put together by a predatory cop.

Ard reveals this in chapter one, when young Jamie Colyero, barely more than a boy, shoots the cop who tries to rape his sister Rita. The cop had been after her for weeks, and finally plants heroin on Jamie, engineers an arrest, then tells Rita the charges can possibly dropped if she meets him at a hotel and gives up her goodies. Out of desperation to help her brother, she agrees.

Unbeknownst to her, she's followed to the hotel by her brother, who's out on bail, and Jamie kicks in the door and ruins the cop's plan—lethally. Dane is in the picture shortly thereafter, working for a newspaper editor who wants to expose the lies of a rival sheet that has used its pages to turn the dirty cop into a saint. All of this will swing the next mayoral election, so the stakes are as high as can be.

Long story short, the book is great. Like other Ard tales it moves exceedingly fast for a piece of vintage fiction, racing through numerous twists and scrapes, with intermittent bursts of action, until it reaches a conclusion that shakes the city to its foundations and leaves readers satisfied. If you enjoy 1950s crime novels, read anything by Ard. You won't regret it.
 
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Vintage Pulp Jan 17 2023
BAD AS IN GOOD
Fontaine returns for another deadly installment of the hunger dames.


It's official. William Ard, in all his incarnations, is a trusted author. In 1960's When She Was Bad, the follow-up to 1959's As Bad As I Am, Danny Fontaine is now a fledgeling detective on his first case. Many mid-century detectives are ladykillers, but Fontaine is on a level that silences rooms when he enters. He's what women these days might amusingly call a “dilf”—a detective I'd like to fuck. His job is to locate a missing minor royal, a thrillseeker who's caused a ruckus from Grand Bahama to New York City but now may be in trouble way over her head. Fontaine mixes with women ranging from a marquess related by marriage to the Queen of England to a trio of top rank call girls, and they all fall hard for him. His efforts to earn his wings as a private operator under these circumstances are often funny and always exciting. Simply put, Ard's got skills. The cover art on this Dell edition is by Robert McGinnis, and he's got skills too.
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Vintage Pulp Nov 14 2022
OBJECT OF DESIRE
Do you ever put the gun away? I'm just wondering because you'll probably need two hands for what I have planned.


We recently called Barye Phillips a ubiquitous illustrator, but we keep running into Robert McGinnis too. Which mid-century artist do you suppose painted the most paperback covers? Surely both Phillips and McGinnis have to be in the running. Here's the latter's masterful work on the cover of William Ard's Wanted: Danny Fontaine, a 1960 re-issue of 1959's As Bad As I Am. In this novel the title character has just been paroled after his third prison stint. Because his crimes always involve helping damsels in distress, a provision of his parole is that he must stay away from women for eighteen months. That's not easy. He has movie star looks on a six-four frame, and an overt but non-aggressive masculinity wrapped inside a genuine charm that verges on innocence. All of that makes him irresistible to women. But the fact that his probabtion officer can't wait to send him back to prison offers all the motivation he needs to keep his life unentangled.

Unfortunately, Fontaine gets entangled anyway. He gets involved in a cop killing, at which point a beautiful actress named Gloria Allen risks everything to come to his aid. We thought it was a clever thematic reversal by Ard after taking such lengths to portray Fontaine as a habitual white knight. The man who's gone to prison three times rescuing women is doomed unless a woman helps him—and at great risk to herself, since the police have gone full vigilante in an attempt to avenge one of their own. While the plot Ard spins is unlikely in parts, and there are some of the issues regarding race that are endemic to vintage fiction, Danny Fontaine and Gloria Allen are both winning creations, the supporting cast is good, and the story is propulsive. With this one on his ledger, plus the excellent Club 17 and Deadly Beloved, we may have to elevate Ard to our top rank of vintage crime authors, that lofty designation we like to call “trusted."

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Vintage Pulp Mar 27 2022
BUYERS CLUB
No, my husband doesn't mind that I have sex with other men. Though he probably would if he knew.


Ben Kerr, who we first knew as Mike Moran, then William Ard, might make the trusted author category. His 1957 novel Club 17 is a nice little yarn. It deals with a down-on-her-luck actress finally driven to prostitution, but her first customer is a vice cop out to bust the crime ring she works for, which operates out of an unassuming Manhattan watering hole called Club 17. She can't go through with the deed, which transforms the cop's appraisal of her from hooker to sweetheart, and romance is born.

We know what you're thinking, but the same old motif of love at first sight works because Kerr writes fast and with style. He had to write fast—he churned out three books a year, but his work didn't suffer for it. Some writers just have that gift. He pulls together a cohort of major characters—the cop, the call girl, the groomer, the pimp, a political climber, his two-timing wife, and a private investigator—and effortlessly sets the narrative spinning within only twenty pages.

Turning to the cover, which is amazing, it's unattributed, but we think it's by Ray Johnson. He was working with Popular Library from at least 1955 onward, as we've shown you here and here. The rear cover below reinforces our conviction on this. Look below and note the hair, the shape of the face, and that certain lift of the eyebrows, then check the links. He's the prime suspect. If so, excellent work, from a top rank illustrator.
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Vintage Pulp Jan 7 2022
ORANGE CRUSH
Packed with flavor and fortified with the recommended daily allotment of vitamin f.


Victor Kalin went the tight focus route with this cover of an orange femme fatale he painted for William Ard's 1958 thriller Deadly Beloved, also published as The Root of His Evil. We love the art, and we loved the book too. An insurance investigator named Tim Dane is hired to transport a $100,000 gambling debt from an unlucky loser to a Miami hood named John Cashman. Cashman plans to use the money to help finance a war in Latin America, but that's just background. The more immediate part of the narrative involves an exotic dancer named Lissa, real name Elizabeth Ann Miller, who he has ringfenced with the help of 24/7 bodyguards and a lifetime management contract. Dane ignores warnings to keep away and is soon giving Lissa deep nocturnal lovin'—a pleasure that could cost his life if Cashman finds out about it. Ard, who also wrote as Ben Kerr, Mike Moran, et al, is a talented stylist with an approach all his own. His way of cutting transitional exposition is pretty neat. Every writer is required to do it, but Ard can cross town within the space of a sentence and still not sound like he's rushing. We're already trawling the auction sites for more from him. Highly entertaining.
Edit: We got an e-mail asking exactly what we meant by "cutting transitional exposition." We don't want to search through the book for an example, so we'll make up one. It would go something like this. "He decided he'd have to drive to Coral Gables to ask Cashman in person, and two days later when the door opened to his knock, he was surprised that it wasn't a servant but Cashman himself who answered."

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Vintage Pulp Dec 9 2021
SAMBA DO CRIME
It's a carnaval of mayhem in Brazil.


We wanted to call attention one last time to an interesting Facebook page dedicated to vintage crime paperbacks published in Brazil by Edições de Ouro and Editora Tecnoprint. We started our webpage in 2008 and back then we had a lot of company. Somehow or other, regretfully, we've outlasted many of them. Maybe in the age of Twitter and Instagram, blogs with actual words have died. But for that reason it's exciting to see someone launch something new—especially dedicated to such an exotic (from our point of view) niche of paperback style. It was actually launched in 2017, but we saw it only recently. We can tell you this—we love Brazil, have been there for carnaval, and if we'd known these books were down there we'd have brought back more than just a long lasting cachaça hangover. We knew Brazil had produced some pulp style paperbacks—much of the art was repurposed from U.S. editions—but we didn't know it was this extensive. Carnaval 2022? Well, probably not. But one day, return we will, to old Brazil.

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Vintage Pulp Jan 30 2020
KISSY FACE
First of all, hell no. Second, why are you wearing lipstick? And third, crushed strawberry is not your color.


When it comes to mid-century fiction, basically all the guys had problems respecting women's boundaries. There are so many covers of the above type we could curate an entire collection. We can't think of any others, however, where the guy looks like he's wearing lipstick. We checked a few other examples of this one online, just in case this look was courtesy of some kid with a crayon, but he's wearing that crushed strawberry in all of them. Not that we disapprove. More guys probably should do it. We've done it, and it was fun, if not even educational. But maybe we're drilling too deep into this subject. Boundaries we were talking about, right? So, Mike Moran was aka Ben Kerr, Jonas Ward, and Thomas Wills, and this book deals with a private eye who takes a job bodyguarding a boxer who's run into problems as the night of a big bout approaches. Reviews are mixed to middling. But this cover opens the door to all sorts of discussion, which makes it worth sharing. 1953 on this.

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Vintage Pulp Oct 20 2018
TOPs OF THE POPP
A free class in Popp art from one of the best vintage paperback illustrators.


Above, a collection of covers from the U.S. artist Walter Popp, who illustrated numerous pulps before moving into paperback art, men's adventure magazines, and commercial package design. We've featured quite a bit of his work, including this cover and this one. You can be sure he'll Popp up again. 

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Vintage Pulp Feb 27 2017
LESS THAN HERO
Femmes fatales are tough but are they bulletproof?

We've run across some low characters in paperback art, but these guys are the lowest. Faced with danger they've grabbed the nearest woman to use as a shield. Women in mid-century fiction have it rough—they're interrupted while skinny-dipping, carried off against their will, manhandled, spied on, tied up, and more. They have their victories too, thankfully—put a gun in their hands and they start dropping men like two-foot putts. Well, good thing femmes fatales are so tough, because they'll need to be hard enough to stop bullets to get out of these jams. We shared another cover in the same style back in 2009 and you can see that nice effort here.

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Vintage Pulp Feb 5 2017
LIKE MURDER THIS IS
Actually, the flap on my bikini does slim the hips. It also hides pistols. Now get your hands up, idiot.

William Ard's Like Ice She Was stars his detective creation Lou Largo in a missing persons case. He's looking for a former prostitute who robbed a Montreal casino owner and fled to Miami. He finds her, but the situation escalates to murder and an attempted frame-up. This character was supposed to tentpole a series, and it did, but this was the second and last Largo written by Ard, as he died after writing it. The books thereafter were ghost written by Lawrence Block, and later John Jakes. Like Ice She Was is copyright 1960, and the Monarch Books cover guide has the art as uncredited, which is a shame. 

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History Rewind
The headlines that mattered yesteryear.
March 19
1931—Nevada Approves Gambling
In the U.S., the state of Nevada passes a resolution allowing for legalized gambling. Unregulated gambling had been commonplace in the early Nevada mining towns, but was outlawed in 1909 as part of a nationwide anti-gaming crusade. The leading proponents of re-legalization expected that gambling would be a short term fix until the state's economic base widened to include less cyclical industries. However, gaming proved over time to be one of the least cyclical industries ever conceived.
1941—Tuskegee Airmen Take Flight
During World War II, the 99th Pursuit Squadron, aka the Tuskegee Airmen, is activated. The group is the first all-black unit of the Army Air Corp, and serves with distinction in Africa, Italy, Germany and other areas. In March 2007 the surviving airmen and the widows of those who had died received Congressional Gold Medals for their service.
March 18
1906—First Airplane Flight in Europe
Romanian designer Traian Vuia flies twelve meters outside Paris in a self-propelled airplane, taking off without the aid of tractors or cables, and thus becomes the first person to fly a self-propelled, heavier-than-air aircraft. Because his craft was not a glider, and did not need to be pulled, catapulted or otherwise assisted, it is considered by some historians to be the first true airplane.
1965—Leonov Walks in Space
Soviet cosmonaut Aleksei Leonov leaves his spacecraft the Voskhod 2 for twelve minutes. At the end of that time Leonov's spacesuit had inflated in the vacuum of space to the point where he could not re-enter Voskhod's airlock. He opened a valve to allow some of the suit's pressure to bleed off, was barely able to get back inside the capsule, and in so doing became the first person to complete a spacewalk.
March 17
1966—Missing Nuke Found
Off the coast of Spain in the Mediterranean, the deep submergence vehicle Alvin locates a missing American hydrogen bomb. The 1.45-megaton nuke had been lost by the U.S. Air Force during a midair accident over Palomares, Spain. It was found resting in nearly three-thousand feet of water and was raised intact on 7 April.
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