Do they still run ads in newspapers for motion picture releases? The one above ran in dozens of U.S. papers during the run-up to the release of One Million Years B.C., the Raquel Welch lost world flick that cemented her status as a leading sex symbol. The ad (which seems to promote mainly Welch, since we don’t learn the name of the film until we read the fine print at bottom), appeared today in 1966, and One Million Years B.C. followed in February. Bikinis haven’t been the same since.
1935—Parker Brothers Buys Monopoly
The board game company Parker Brothers acquires the forerunner patents for Monopoly from Elizabeth Magie, who had designed the game (originally called The Landlord’s Game) to demonstrate the economic ill effects of land monopolism and the use of land value tax as a remedy for them. Parker Brothers quickly turns Monopoly into the biggest selling board game in America.