Exposé for Men is a new tabloid for us, which is saying something, since we’ve posted about 350 inside Pulp Intl. You can pick your way through those at our tabloid index. Exposé was originally launched as Sensation by Skye Publishing of New York City. The rebranding came sometime in 1959. This issue, which was published this month in 1960, flogs similar themes as other tabloids, including the blaming of women for rape in an article by criminal specialist Robert Mines where he proclaims that “frequently it’s not the perpetrator but the victim of a [sex] crime who is most responsible for it.”
You’d think one article of this type would be sufficient, but Exposé offers up another piece called “The Weird Love-Hatred That Binds a Prostitute to Her Pimp.” This time the male expert on female minds is Joseph Le Baron, but at least his reasoning makes sense—i.e. prostitutes feel they need pimps around to protect them from “house dicks, bartenders, [and] vice cops out to shake them down and get tricks for free.” We’ll buy that part, but we don’t buy that the choice is voluntary, which is how Le Baron makes it sound.
Elsewhere readers learn that women have a natural propensity to lie, Mexico is wonderful because every man can afford a mistress, and insomniacs can’t sleep because they’re thinking about sex all night. Exposé also has celebrity gossip, including the claim—first we’ve heard of it—that Diana Dors’ 1956 fall into a swimming pool was actually a publicity stunt. Considering the fact that the subsequent brawl generated terrible press we doubt the veracity of this one, but you never know. We do like the photo of Dors wet. Scans below, and more tabloids to come.