In this Japanese ad from the mid-eighties, Arnold Schwarzenegger shills for Go West brand coffee. We’ve been running across quite a few old Japanese ads lately, and you’d be surprised what sort of mundane products big stars were willing pitch in exchange for a wheelbarrow of yen. Of course, Arnold had already starred in unforgettably bad films like Hercules in New York and exposed his Schwarzenugget in that infamous what-the-hell-were-you-thinking nude photo, so selling canned coffee must have seemed like endorsing Fabergé eggs. But just like old nudes, old ads come back, and we’re happy to have found this one. We feel a theme emerging.
1912—Pravda Is Founded
The newspaper Pravda, or Truth, known as the voice of the Communist Party of the Soviet Union, begins publication in Saint Petersburg. It is one of the country’s leading newspapers until 1991, when it is closed down by decree of then-President Boris Yeltsin. A number of other Pravdas appear afterward, including an internet site and a tabloid.