WHISKEY DECISIONS

Too much booze leads to terrible decisions about military secrets—and music.

Everyone knows booze makes people shoot their mouths off, so what better way for a liquor company to support the Allied effort during World War II than by producing a propaganda poster that says—basically—don’t let our product affect you the way our product affects people? The Montreal based whiskey distiller House of Seagram did exactly that when it hired artist Essargee, aka Henry Sharp Goff, Jr. to paint the above poster warning of the potentially disastrous combo of booze, chattiness, and military secrets. You can see Essargee’s signature just about in the middle of the poster.

This piece is pure genius, not just because it features a highly stylized, almost new wave Führer, but because it could be produced today with slightly different text and instead of talking about Hitler it could be cautioning that drinking too much can make you listen to punk-ass Justin Bieber. This is a message the people need today. We had no idea Hitler and Bieber resembled each other so closely, but you see that, right? Like twins, these two. Now if only all Bieber’s music could be doused with petrol and incinerated we’d be getting somewhere.

In any case, the House of Seagram and Essargee cooked up several of these propaganda pieces together, all of which are highly collectible today. We have another two of their collaborations below for you to check out, and you can see a third—entitled “Starve Him with Silence”—at our previous post on World War II propaganda from Germany, Japan, Russia, England, and the U.S. here.

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HISTORY REWIND

The headlines that mattered yesteryear.

1938—BBC Airs First Sci-Fi Program

BBC Television produces the first ever science fiction television program, an adaptation of a section of Czech writer Karel Capek’s dark play R.U.R., aka, Rossum’s Universal Robots. The robots in the play are not robots in the modern sense of machines, but rather are biological entities that can be mistaken for humans. Nevertheless, R.U.R. featured the first known usage of the term “robot”.

1962—Powers Is Traded for Abel

Captured American spy pilot Gary Powers, who had been shot down over the Soviet Union in May 1960 while flying a U-2 high-altitude jet, is exchanged for captured Soviet spy Rudolf Abel, who had been arrested in New York City in 1957.

1960—Woodward Gets First Star on Walk of Fame

Actress Joanne Woodward receives the first star on the Hollywood Walk of Fame, the Los Angeles sidewalk at Hollywood Boulevard and Vine Street that serves as an outdoor entertainment museum. Woodward was one of 1,558 honorees chosen by the Hollywood Chamber of Commerce in 1958, when the proposal to build the sidewalk was approved. Today the sidewalk contains more than 2,800 stars.

1971—Paige Enters Baseball Hall of Fame

Satchel Paige becomes the first player from America’s Negro Baseball League to be voted into the Major League Baseball Hall of Fame in Cooperstown, New York. Paige, who was a pitcher, played for numerous Negro League teams, had brief stints in Cuba, Mexico, Puerto Rico, and the Major Leagues, before finally retiring in his mid-fifties.

1969—Allende Meteorite Falls in Mexico

The Allende Meteorite, the largest object of its type ever found, falls in the Mexican state of Chihuahua. The original stone, traveling at more than ten miles per second and leaving a brilliant streak across the sky, is believed to have been approximately the size of an automobile. But by the time it hit the Earth it had broken into hundreds of fragments.

Another uncredited artist produces another beautiful digest cover. This time it's for Norman Bligh's Waterfront Hotel, from Quarter Books.
Above is more artwork from the prolific Alain Gourdon, better known as Aslan, for the 1955 Paul S. Nouvel novel Macadam Sérénade.
Uncredited art for Merle Miller's 1949 political drama The Sure Thing.

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