Popular Library made a habit of retitling novels if they thought the original was too esoteric. Many companies did it, but Popular Library had some notorious instances, including changing Ian Fleming’s Casino Royale to You Asked for It. Speed Lamkin’s The Easter Egg Hunt appeared in 1954 to reviews that ranged from cool to tepid, which was probably all the excuse Popular Library needed to rebrand and pulpify it for paperback release. Thus a year later Fast and Loose hit bookstores in a blaze of golden color from the exemplary brush of cover artist Rafael DeSoto, who was one of the top paperback illustrators going. This effort is typically flawless, and features the trademark textural background that makes his work so identifiable, such as here and here.
We gave Fast and Loose a read. You notice the cover quotes some reviewer or other saying the book is James M. Cainish. Lamkin is like Cain the way papier mache is like origami. They’re both things you do with paper, but that’s about it. Lamkin is more from the Capote or Fitzgerald schools of authoring. His book is also very similar to Ramona Stewart’s forgotten novel The Surprise Party Complex, though 
Stewart’s book came later. But both deal with the events of a summer in Hollywood. Where Stewart focuses on a trio of aimless teens, Lamkin writes about adults who, though they’re producers, actors, and writers, are equally aimless, partying the days and nights away.
The main character Charley Thayer works for Life magazine, though never has work to do. He observes the celestial bodies in the orbit of wealthy Clarence Culvers, who has the best party house in Beverly Hills and is determined to make his young, volatile wife a star. The people in this crowd are shallow, selfish, and bigoted, and since Lamkin spent time in L.A. we can assume he’s relating what he observed, or at least thought he observed. Frankly, these folks are all so tedious that when the expected tragedy finally occurs it’s a relief to have one less horrible person in the world, even a fictional one. Speed needed a limit—to about two-thirds the number of pages. Then Fast and Loose might have worked.
Stewart’s book came later. But both deal with the events of a summer in Hollywood. Where Stewart focuses on a trio of aimless teens, Lamkin writes about adults who, though they’re producers, actors, and writers, are equally aimless, partying the days and nights away.The main character Charley Thayer works for Life magazine, though never has work to do. He observes the celestial bodies in the orbit of wealthy Clarence Culvers, who has the best party house in Beverly Hills and is determined to make his young, volatile wife a star. The people in this crowd are shallow, selfish, and bigoted, and since Lamkin spent time in L.A. we can assume he’s relating what he observed, or at least thought he observed. Frankly, these folks are all so tedious that when the expected tragedy finally occurs it’s a relief to have one less horrible person in the world, even a fictional one. Speed needed a limit—to about two-thirds the number of pages. Then Fast and Loose might have worked.
