 The greatest trick the Devil ever pulled was convincing the world it was an adventure film. 
Above, a beautiful poster for John Huston's love-it-or-hate-it comedic African film Beat the Devil, which premiered in the U.S. today in 1954 and starred Humphrey Bogart, Gina Lollobrigida, Jennifer Jones, and Peter Lorre. This poster, while cool, is completely misleading. Beat the Devil is not an adventure. When it was made there was no category for it, but today such movies are called "camp." Only over time have audiences come to understand it. We wrote about it awhile ago and shared a Belgian poster, here.
 Beat the Devil flopped in 1954 but today is appreciated as pioneering camp cinema. 
We’ll tell you right now that we are not neutral when it comes to John Huston’s Beat the Devil. We love it. It has Humphrey Bogart, Peter Lorre, Gina Lollobrigida, and the exquisite Jennifer Jones, so we loved it immediately. If only audiences had felt the same. The movie was such a flop that not only did it lose money, but its copyright went unrenewed, causing it lapse into public domain. But keen observers, after they got over being misled by the promotional campaign into thinking the movie was a standard Hollywood adventure, soon realized that what they had on their hands was something new—a camp satire bringing together some of the most distinct voices of 1950s cinema. And we mean voices literally. You have Humphrey Bogart with his famous lisp, Gina Lollobrigida with her  vampy Italian drawl, Jennifer Jones trying on an English lilt, Peter Lorre with his trademark Germanic accented sniveling, and more. The accents are your first clue that the movie is going to be all over the place. The plot concerns a group of raggedy adventurers who hope to buy uranium-rich land in East Africa. Problem is, they need to get there. Seems straightforward enough, but the cosmos itself is aligned against them—cars fail, boats sink, betrayals ensue, information gets garbled, and just about any other obstacle you can imagine appears. But Beat the Devil isn’t slapstick. It’s satire, which means it isn’t funny in a conventional way. In fact, maybe there isn’t a real laugh in the entire movie. Yet you have to smile when Marco Tulli introduces Peter Lorre’s character O’Hara as O’Horror, you have to marvel at Jennifer Jones’ crazy accent that sounds like an English version of Bogart’s lisp, and you have to watch with heightened interest during her famous calesthenics sequence, in which she has an entire conversation with Gina Lollobrigida while doing... well, we don't know what she's doing, but it looks like this. Despite these and other charms, Beat the Devil is polarizing. Bogart declared that only phonies liked it. Huston, on the other hand, was well aware of its uniqueness and even told Jennifer Jones—who had already been nominated for four Academy Awards and had won once—that Beat the Devil would be one of her most remembered roles. True enough. The French and Dutch language poster you see above is for the Belgian release, and was put together by S.P.R.L. Belgique. Beat the Devil opened in France today, and Belgium this month in 1954.      
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The headlines that mattered yesteryear.
1967—First Space Program Casualty Occurs
Soviet cosmonaut Vladimir Komarov dies in Soyuz 1 when, during re-entry into Earth's atmosphere after more than ten successful orbits, the capsule's main parachute fails to deploy properly, and the backup chute becomes entangled in the first. The capsule's descent is slowed, but it still hits the ground at about 90 mph, at which point it bursts into flames. Komarov is the first human to die during a space mission. 1986—Otto Preminger Dies
Austro–Hungarian film director Otto Preminger, who directed such eternal classics as Laura, Anatomy of a Murder, Carmen Jones, The Man with the Golden Arm, and Stalag 17, and for his efforts earned a star on Hollywood's Walk of Fame, dies in New York City, aged 80, from cancer and Alzheimer's disease. 1998—James Earl Ray Dies
The convicted assassin of American civil rights leader Martin Luther King, Jr., petty criminal James Earl Ray, dies in prison of hepatitis aged 70, protesting his innocence as he had for decades. Members of the King family who supported Ray's fight to clear his name believed the U.S. Government had been involved in Dr. King's killing, but with Ray's death such questions became moot. 1912—Pravda Is Founded
The newspaper Pravda, or Truth, known as the voice of the Communist Party of the Soviet Union, begins publication in Saint Petersburg. It is one of the country's leading newspapers until 1991, when it is closed down by decree of then-President Boris Yeltsin. A number of other Pravdas appear afterward, including an internet site and a tabloid. 1983—Hitler's Diaries Found
The German magazine Der Stern claims that Adolf Hitler's diaries had been found in wreckage in East Germany. The magazine had paid 10 million German marks for the sixty small books, plus a volume about Rudolf Hess's flight to the United Kingdom, covering the period from 1932 to 1945. But the diaries are subsequently revealed to be fakes written by Konrad Kujau, a notorious Stuttgart forger. Both he and Stern journalist Gerd Heidemann go to trial in 1985 and are each sentenced to 42 months in prison.
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