A LOOK BACK

The past comes alive in vintage pop culture mag.


You have to admit—Pulp Intl. is one of the great time burning websites around. We’re going to incinerate yet more of it today. Above is a cover from Look magazine, a chief competitor of the iconic Life. At the time this August 1937 issue appeared Look was headquartered far from the publishing hotbeds on the coasts, choosing to set up shop in Des Moines, Iowa. The editors claim 1.25 million in newsstands sales every issue. We don’t know if that’s true, but it was a high quality magazine, and this is a high quality example.

Inside you get Benito Mussolini, a ranking of Hollywood box office earning power, a special murder mystery for readers to solve, several pages of Gary Cooper, and a small photo feature on a German town that baptized every visitor, which is an interesting historical curiosity considering that in a devoutly religious country Hitler was successfully fanning the flames of hate against Jews. But “others” never seem to be included in any religion’s definition of people deserving good treatment.

Elsewhere inside you get Mexican painter Diego Rivera with Frida Kahlo. Kahlo is referred to by Look editors merely as Rivera’s third wife, “seeing to it that he is fed every few hours.” That may have been true, but today she’s known throughout the world, recognized as an artist in her own right, which is a reminder that re-examining the past with an emphasis on those who were overlooked—a process some call “revisionism”—is a useful tool for getting things right. Numerous scans below.
Mussolini’s watergoing love nest pops up in criminal proceeding.


You’ve won a colonial war of choice by shattering a non-violent Ethiopia as world powers such as Britain and France stood by and watched. You’ve rammed through privatizations, laws favoring the wealthy, and made unions virtually illegal. And you’ve got an ultra-nationalist, militarized police force to help you crush social unrest. What does a satisfied dictator do to unwind? Clearly, he takes his yacht out for a spin on the Tyrrhenian Sea. Italian strongman Benito Mussolini used that yacht—the Fiamma Nera or “Black Fire”—for aquatic romps with his hot mistress Clara Petacci, but scuttled the boat in 1943 after Italy’s World War II fortunes turned for the worse. The boat was raised and had several owners over the decades, but is in the news today because it was part of 28 million worth of assets seized from alleged organized crime figure Salvatore Squillante. 

Squillante was thought to be just another high flying one-percenter until his dealings with a Rome-based mafia network run by neo-fascists emerged as part of a legal investigation. He already had been convicted of filing a fraudulent bankruptcy in 1993, and the new information suggests he may be tied to systematic corruption in Rome involving politicians and businessmen who teamed with mobsters to scrape profits off the top of public contracts. Squillante is also connected via property dealings to convicted murderer Salvatore Buzzi, who as part of the aforementioned investigation was caught on tape telling criminal associates that schemes taking advantage of desperate Middle Eastern and African migrants were more profitable than the drug trade. The implications of that statement are truly frightening considering the drug trade is so profitable that some of the biggest banks in the world are connected to it.
 
But as interesting as Squillante and Buzzi are (who, by the way, have a long way to go before they hold a candle to slippery Silvio Berlusconi, whose antics we detailed here, here, and here), it’s the bit about Mussolini’s love boat that’s most fascinating. We suspect it was totemic for its various owners, who all certainly knew Il Duce was a sex maniac who trysted with hundreds or thousands of women—at sea and land—during his time in power. Fiamma Nera is destined to increase even more in value now that people outside Italy are aware of its existence. Will we be subjected to the spectacle of some hedge fund manager buying it for a fortune? Some software princeling or fat oligarch? After all, it’s been bought numerous times before. But by virtue of its seizure it’s now owned by the state for perhaps the first time, which means there’s an alternativeto selling it—make it a floating monument dedicated to the crimes and hubris of Il Duce and the evil of fascism. Or destroy the thing completely and eternally.

Mercocomic re-imagines one of the darkest periods in American history.


A long while back we shared a Spanish cover of the Mercocomic publication Kennedy and mentioned that a series of six appeared in 1977. The same comics were also published in French, so today, inappropriately, we’re sharing those six covers from France with their excellent if unsettling art by Prieto Muriana. Mercocomic published serials of other well known figures, among them Che, Hitler, Mussolini, Don Juan Tenorio Garcia, and Quijote 78. None are strictly factual accounts, but rather re-imaginings of the circumstances and motivations that drove important historical episodes.

Kennedy, as you can probably guess from JFK’s exit on cover one and Lee Harvey Oswald’s dispatching on cover two, deals with events leading all the way up to RFK’s assassination, with the proceedings generously sprinkled with the sex, drugs, betrayal, and hyperviolence you’d expect in an adult comic. Years ago when we first ran across Kennedy you could download all six. Not anymore. But they’re still available for purchase online at reasonable prices and then friends can question your taste for buying them. Luckily that isn’t a problem for us—most everything we own is tasteless. 
 
Winning is all about momentum.


We’re interested in World War II propaganda posters, and this 1942 piece from the U.S. Office of War Information is a fine example. It depicts Hitler, Mussolini and Hirohito being chased down by a snowball representing runaway U.S. industrial production. Every country involved in the war produced propaganda, some more effectively than others, and often it was racist in nature, as you see with the Hirohito image here. For an international collection check out our previous post on this subject here.

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HISTORY REWIND

The headlines that mattered yesteryear.

1989—Los Angeles Herald-Examiner Folds

William Randolph Hearst’s newspaper the Los Angeles Herald-Examiner, which had gained notoriety for its crime and scandal focus, including coverage of the Black Dahlia murder and Charles Manson trials, goes out of business after eighty-six years. Its departure leaves the Los Angeles Times as the sole city-wide daily newspaper in L.A.

1938—Seabiscuit Defeats War Admiral

At Pimlico Racecourse in Baltimore, Maryland, the thoroughbred stallion Seabiscuit defeats the Triple Crown champion War Admiral in a match race that had been promoted as “The match of the Century” in horse racing. The victory made Seabiscuit a symbol of triumph against the odds during the dark days of the Depression, and his story became the subject of a 1949 film, a 2001 book, and a 2003 film, Seabiscuit, which was nominated for the Academy Award for Best Picture.

1984—Indira Gandhi Assassinated

In India, Prime Minister Indira Gandhi is assassinated by two of her own Sikh security guards in the garden of the Prime Minister’s Residence at No. 1, Safdarjung Road in New Delhi. Gandhi had been walking to meet British actor Peter Ustinov for an interview. Riots soon break out in New Delhi and nearly 2,000 Sikhs are killed.

1945—Robinson Signs with Dodgers

Jackie Robinson, who had been playing with the Negro League team the Kansas City Monarchs, signs a contract with the Brooklyn Dodgers to become the first African-American major leaguer of the modern baseball era.

1961—Soviets Detonate Super Nuke

The Soviet Union detonates an experimental nuclear weapon called Tsar Bomba over the Arctic Circle, which, with a yield of 100 megatons of TNT, was then and remains today the most powerful weapon ever used by humanity.

Uncredited cover art for Lesbian Gym by Peggy Swenson, who was in reality Richard Geis.
T’as triché marquise by George Maxwell, published in 1953 with art by Jacques Thibésart, also known as Nik.

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