SWEDE TREATMENT

Rita Hayworth and Gilda get a dose of the northern aesthetic.


The awesome film noir Gilda premiered in Sweden today in 1946, and above is a beautiful promo for the movie painted by Swedish artist Eric Rohman. In typical Nordic fashion, the overall approach here is clean and understated. One of the most interesting parts of looking at vintage posters is noting the cultural differences in approach. Every country contributes to the art form in unique ways, and all are worthwhile. We often find Swedish posters to be less inspiring than U.S., Italian, Japanese, and French efforts, but this one, in all its simplicity, is a winner, as is the movie.
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HISTORY REWIND

The headlines that mattered yesteryear.

1924—Dion O'Banion Gunned Down

Dion O’Banion, leader of Chicago’s North Side Gang is assassinated in his flower shop by members of rival Johnny Torrio’s gang, sparking the bloody five-year war between the North Side Gang and the Chicago Outfit that culminates in the St. Valentine’s Day Massacre.

1940—Walt Disney Becomes Informer

Walt Disney begins serving as an informer for the Los Angeles office of the FBI, with instructions to report on Hollywood subversives. He eventually testifies before HUAC, where he fingers several people as Communist agitators. He also accuses the Screen Actors Guild of being a Communist front.

1921—Einstein Wins Nobel

German theoretical physicist Albert Einstein is awarded the Nobel Prize for his work with the photoelectric effect, a phenomenon in which electrons are emitted from matter as a consequence of their absorption of energy from electromagnetic radiation. In practical terms, the phenomenon makes possible such devices as electroscopes, solar cells, and night vision goggles.

1938—Kristallnacht Begins

Nazi Germany’s first large scale act of anti-Jewish violence begins after the assassination of German diplomat Ernst vom Rath by Herschel Grynszpan. The event becomes known as Kristallnacht, and in total the violent rampage destroys more than 250 synagogues, causes the deaths of nearly a hundred Jews, and results in 25,000 to 30,000 more being arrested and sent to concentration camps.

1923—Hitler Stages Revolt

In Munich, Germany, Adolf Hitler leads the Nazis in the Beer Hall Putsch, an unsuccessful attempt to overthrow the German government. Also known as the Hitlerputsch or the Hitler-Ludendorff-Putsch, the attempted coup was inspired by Benito Mussolini’s successful takeover of the Italian government.

1932—Roosevelt Unveils CWA

U.S. President Franklin D. Roosevelt unveils the Civil Works Administration, an organization designed to create temporary winter jobs for more than 4 million of the unemployed.

A collection of red paperback covers from Dutch publisher De Vrije Pers.
Uncredited art for Hans Lugar's Line-Up! for Scion American publishing.
Uncredited cover art for Lesbian Gym by Peggy Swenson, who was in reality Richard Geis.

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