BREAST WISHES

I assure you, mammary, my intentions are strictly honorable. Um... I said ma’am, right?

This is a brilliant cover for Jerome Weidman’s 1938 novel What’s in it for Me?, with its grinning sleazeball seeming to offer a free breast exam to a nubile young acquaintance. But the book was actually serious, depicting greed and amorality in New York City’s garment industry. Weidman went on to write the scathing Too Early To Tell about the Office of War Information, an American propaganda agency where he was employed during World War II, and then tackled the newspaper business with The Price Is Right. In Weidman’s fiction everything was a commodity to be bought, whether fabric or facts, and all humans were deficient. In 1960 he co-wrote a book of the popular musical Fiorello! about NYC mayor Fiorello Henry LaGuardia, and along with his collaborator won the Pulitzer Prize for drama. He drifted into a distinguished literary twilight, serving as president of the Author’s League of America, publishing his memoirs in 1986, and eventually passing in 1998. Though virtually unknown now, Weidman was an author in the class of John Updike or Ernest Hemingway. There are some bios of him on the Web, if you want ro know more.

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HISTORY REWIND

The headlines that mattered yesteryear.

1961—Bay of Pigs Invasion Is Launched

A group of CIA financed and trained Cuban refugees lands at the Bay of Pigs in southern Cuba with the aim of ousting Fidel Castro. However, the invasion fails badly and the result is embarrassment for U.S. president John F. Kennedy and a major boost in popularity for Fidel Castro, and also has the effect of pushing him toward the Soviet Union for protection.

1943—First LSD Trip Takes Place

Swiss scientist Albert Hofmann, while working at Sandoz Laboratories in Basel, accidentally absorbs lysergic acid diethylamide, better known as LSD, and thus discovers its psychedelic properties. He had first synthesized the substance five years earlier but hadn’t been aware of its effects. He goes on to write scores of articles and books about his creation.

1912—The Titanic Sinks

Two and a half hours after striking an iceberg in the North Atlantic Ocean on its maiden voyage, the British passenger liner RMS Titanic sinks, dragging 1,517 people to their deaths. The number of dead amount to more than fifty percent of the passengers, due mainly to the fact the liner was not equipped with enough lifeboats.

1947—Robinson Breaks Color Line

African-American baseball player Jackie Robinson officially breaks Major League Baseball’s color line when he debuts for the Brooklyn Dodgers. Several dark skinned men had played professional baseball around the beginning of the twentieth century, but Robinson was the first to overcome the official segregation policy called—ironically, in retrospect—the “gentleman’s agreement.”

1935—Dust Storm Strikes U.S.

Exacerbated by a long drought combined with poor conservation techniques that caused excessive soil erosion on farmlands, a huge dust storm known as Black Sunday rages across Texas, Oklahoma, and several other states, literally turning day to night and redistributing an estimated 300,000 tons of topsoil.

Edições de Ouro and Editora Tecnoprint published U.S. crime novels for the Brazilian market, with excellent reworked cover art to appeal to local sensibilities. We have a small collection worth seeing.
Walter Popp cover art for Richard Powell's 1954 crime novel Say It with Bullets.
There have been some serious injuries on pulp covers. This one is probably the most severe—at least in our imagination. It was painted for Stanley Morton's 1952 novel Yankee Trader.

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