
We love National Informer. We love it like a relative who makes off-color comments and is wrong about half of what they say, but is also bizarrely funny and indispensable at barbecues. This issue published today in 1972 illustrates the point perfectly. It’s filled with nonsense. You get a primer of sexual deviations, an endorsement of incest, and predictions for the future from Mark Travis—including his assertion that cock-fighting will become a major American pasttime. That didn’t come true—unless we’re confused about the type of cocks, in which case cockfighting has been the primary force in American politics for decades.
The paper also has bits on actress Ira von Furstenberg, burlesque dancer Rebel Carr, treats readers to plenty of sexist cartoons, and touts phony medical breaktrhoughs, but the most interesting feature is probably its forty-five question true-or-false sex quiz. “How sharp is your sexual knowledge?” it asks. Well, sharp enough for our girlfriends, is all we can say. The quiz offers up a few surprise factoids. Our favorite? “Studies show that men with tattoos are actually worried about their varility. T or F?” Studies also show that editors of tabloids should worry more about their spelling.
Informer and its little sister Informer Weekly Reader were among the earliest tabloids to prove that being regularly incoherent is no barrier to generating a mass following in America. In fact, it may even help, if the last half decade is any indication. This is the thirty-eighth issue we’ve shared, and finally, we’re starting to run low. That’s bad news, we know, and worse, we probably won’t buy more. They’re priced a bit high now. Maybe that happens when fifty or so issues are bought by someone in a two-year span. But don’t worry—there are many other tabloids out there, and some of them are even crazier, as a traipse through our tabloid index will reveal. Have a look. Meanwhile, Informer scans below.


















