HOLLYWOOD ROYALTY

A dozen movie stars share the Crown.


Not long ago we showed you a few Royal Crown Cola print ads featuring Hollywood superstar Lauren Bacall, and mentioned that other celebs had also pitched the brand. That was an understatement. In its efforts to claw away part of Coca Cola’s dominant market share, RC signed up an entire stable of top stars, including a-list personalities such as Barbara Stanwyck, Joan Crawford, and Gene Tierney. Above you see a dozen celebrity ads produced by RC. There were others we left out of the group, for example with Sonja Henie, Irene Dunne, Diana Lynn, and even Bing Crosby. But how much cola can you really stand? Twelve is enough for one day. 

Ready, aim, when the concession manager bends over we all nail him in the ass.


Today in 1955 the soon-to-be global tourist attraction Disneyland debuted to 28,000 invited guests, media, and assorted celebrities on hand to lend a bit of glitz to the kitsch. Stars who were present included Eddie Fisher, who hosted the festivities, Debbie Reynolds, Danny Thomas, Ozzie and Harriet Nelson, Art Linkletter, Irene Dunne, Jeff Chandler, Eve Arden, Marilyn Maxwell, George Gobel, Margaret Whiting, Gale Storm, Charlton Heston, and many more. The above photo shows, left to right, Adelle August, Steve Rowland, and Kathleen Case enjoying the air rifle attraction, and Case in particular must have been a hell of a shot, firing away from the hard-to-master seated position. No word on whether any of the trio won a prize, but we doubt it. On the other hand, considering the congestion and the mess 28,000 people can make maybe the prize was being allowed to the front of every line and having a celebrity potty watched over by a furry mascot wielding a mop and bucket. We aren’t sure how long Case and Co. hung around—it was 101 degrees Fahrenheit that day and the water fountains weren’t functioning—but it looks like they went above and beyond the call of publicity. If we had to guess, though, we’d say they left immediately after Case felt the monkey’s warm anus on her bare shoulder.

A perfect reflection of 1930s Hollywood.

This issue of the American film magazine Movie Mirror was published today in 1935 with Grace Moore on the cover, who was promoting her role in the film Love Me Forever, and later died in a plane crash with Prince Gustaf Adolf of Sweden. You may also notice the unusual sight of editor Ruth Waterbury giving herself standalone credit at upper left. We’ve never seen that before. Waterbury isn’t well remembered today, but she was a player in her time, one of America’s famous journalistic figures, and a staple in tabloids and gossip columns.

Movie Mirror billed itself as “Filmland’s most beautiful magazine,” and indeed its painted covers by the likes of John Ralston Clarke were among the most striking to be found on newsstands. In the late 1930s the magazine began moving away from painted covers to photo-illustrated fronts designed to evoke the same mood. In 1941 it merged with Photoplay and ceased to exist as a distinct publication. Below you see nine more covers, all from the 1930s, with Irene Dunne, Bette Davis, Claudette Colbert, Snow White, and others.

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HISTORY REWIND

The headlines that mattered yesteryear.

1971—Corona Sent to Prison

Mexican-born serial killer Juan Vallejo Corona is convicted of the murders of 25 itinerant laborers. He had stabbed each of them, chopped a cross in the backs of their heads with a machete, and buried them in shallow graves in fruit orchards in Sutter County, California. At the time the crimes were the worst mass murders in U.S. history.

1960—To Kill a Mockingbird Appears

Harper Lee’s racially charged novel To Kill a Mockingbird is published by J.B. Lippincott & Co. The book is hailed as a classic, becomes an international bestseller, and spawns a movie starring Gregory Peck, but is the only novel Lee would ever publish.

1962—Nuke Test on Xmas Island

As part of the nuclear tests codenamed Operation Dominic, the United States detonates a one megaton bomb on Australian controlled Christmas Island, in the Indian Ocean. The island was a location for a series of American and British nuclear tests, and years later lawsuits claiming radiation damage to military personnel were filed, but none were settled in favor in the soldiers.

1940—The Battle of Britain Begins

The German Air Force, aka the Luftwaffe, attacks shipping convoys off the coast of England, touching off what Prime Minister Winston Churchill describes as The Battle of Britain.

1948—Paige Takes Mound in the Majors

Satchel Paige, considered at the time the greatest of Negro League pitchers, makes his Major League debut for the Cleveland Indians at the age of 42. His career in the majors is short because of his age, but even so, as time passes, he is recognized by baseball experts as one of the great pitchers of all time.

Rafael DeSoto painted this excellent cover for David Hulburd's 1954 drug scare novel H Is for Heroin. We also have the original art without text.
Argentine publishers Malinca Debora reprinted numerous English language crime thrillers in Spanish. This example uses George Gross art borrowed from U.S. imprint Rainbow Books.
Uncredited cover art for Orrie Hitt's 1954 novel Tawny. Hitt was a master of sleazy literature and published more than one hundred fifty novels.
George Gross art for Joan Sherman’s, aka Peggy Gaddis Dern’s 1950 novel Suzy Needs a Man.

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