TENNESSEE POP

Nothing says refreshment like deadly air power.

Something a little different today, above is a poster produced by the American soft drink brand Pop Kola touting their beverage as the biggest thirst value under the sun. Though this poster uses a World War II motif, the brand was launched as a subsidiary of Hub City Bottling Works in Jackson, Tennessee way back in 1919, and seems to have survived at least into the early 1970s. We only know the latter because we came across a newspaper story about Pop Kola sponsoring NASCAR star James Hylton during his last year as a full-time professional racer in 1972. He was excited about the partnership, calling it the best deal he ever had. As far as how far beyond 1972 Pop Kola lasted, we don’t know. It was a bit before our time. In any case, we always enjoy WWII memorabilia, and this poster featuring the elegant, gull-winged Corsair fighter plane caught our eye. It seems like an aggressive image for selling soda, but we’re sure it was well received at the time. 

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HISTORY REWIND

The headlines that mattered yesteryear.

1927—Mae West Sentenced to Jail

American actress and playwright Mae West is sentenced to ten days in jail for obscenity for the content of her play Sex. The trial occurred even though the play had run for a year and had been seen by 325,000 people. However West’s considerable popularity, already based on her risque image, only increased due to the controversy.

1971—Manson Sentenced to Death

In the U.S, cult leader Charles Manson is sentenced to death for inciting the murders of Sharon Tate and several other people. Three accomplices, who had actually done the killing, were also sentenced to death, but the state of California abolished capital punishment in 1972 and neither they nor Manson were ever actually executed.

1923—Yankee Stadium Opens

In New York City, Yankee Stadium, home of Major League Baseball’s New York Yankees, opens with the Yankees beating their eternal rivals the Boston Red Sox 4 to 1. The stadium, which is nicknamed The House that Ruth Built, sees the Yankees become the most successful franchise in baseball history. It is eventually replaced by a new Yankee Stadium and closes in September 2008.

1961—Bay of Pigs Invasion Is Launched

A group of CIA financed and trained Cuban refugees lands at the Bay of Pigs in southern Cuba with the aim of ousting Fidel Castro. However, the invasion fails badly and the result is embarrassment for U.S. president John F. Kennedy and a major boost in popularity for Fidel Castro, and also has the effect of pushing him toward the Soviet Union for protection.

1943—First LSD Trip Takes Place

Swiss scientist Albert Hofmann, while working at Sandoz Laboratories in Basel, accidentally absorbs lysergic acid diethylamide, better known as LSD, and thus discovers its psychedelic properties. He had first synthesized the substance five years earlier but hadn’t been aware of its effects. He goes on to write scores of articles and books about his creation.

Horwitz Books out of Australia used many celebrities on its covers. This one has Belgian actress Dominique Wilms.
Assorted James Bond hardback dust jackets from British publisher Jonathan Cape with art by Richard Chopping.
Cover art by Norman Saunders for Jay Hart's Tonight, She's Yours, published by Phantom Books in 1965.

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