This audacious wraparound cover is from Greenleaf Classics for Ricardo Armory’s, aka George Davies’ 1968 gay sleaze novel Fruit of the Loon. It’s a satire of Richard Amory’s hit trilogy Song of the Loon, featuring cowboys at the Circle 69 Ranch, a medicine man named Squirming Ass, and more. What makes the parody all the more interesting is that Song was gay fiction also published by Greenleaf, so they’re roasting their own author here, as well as his novel that sold hundreds of thousands of copies, making it by far the biggest hit in gay literature in the 1970s. According to Drewey Wayne Gunn’s book Gay American Novels, 1870-1970: A Reader’s Guide, “[Fruit of the Loon] is not only hilarious but better written than the original.” The cover is better than the original too. It’s doubtless Robert Bonfils or Darrel Millsap—probably Bonfils because thickly black-rimmed eyes appeared often in his Greenleaf work—but absent confirmation we’ll go with unknown.
It's a marvelous time for a loon dance.