THE NAME OF THE GAM

How can you play unless you know the rules?

Once again we delve into Hollywood name changes, this time with née Rita MacKay, who had a pretty good name to work with, we’d say, but changed it to Rita Gam and achieved stardom. We may put together a list one day of the most interesting showbiz name changes—Diana Fluck to Diana Dors, Archibald Leach to Cary Grant, Willis Van Schaack to Lili St. Cyr, Ingeborg Klinkerfuss to Kaaren Verne, et al. We kind of just made a list there, didn’t we? Well, a longer list. Or maybe that notion will go into the giant bin of forgotten ideas for posts never brought to fruition.

The point is, in Hollywood it can help to have a catchy name. It isn’t an absolute rule, but without a cool handle some aspirants feel hobbled right from the jump. Gam jumped into television to start, managed to fit in some movies, but was more of a small screen star, appearing in shows like Mannix, The Jackie Gleason Show, and The Rockford Files. Despite a pretty extensive résumé we can’t recall seeing her in anything except the classic detective drama Klute. We’ll watch that again, because it’s good, and we’ll see what else we can dig up. These shots were made to promote the 1954 drama Night People. Gam and her gams will return.

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HISTORY REWIND

The headlines that mattered yesteryear.

1945—Franklin Roosevelt Dies

U.S. President Franklin D. Roosevelt dies of a cerebral hemorrhage while sitting for a portrait in the White House. After a White House funeral on April 14, Roosevelt’s body is transported by train to his hometown of Hyde Park, New York, and on April 15 he is buried in the rose garden of the Roosevelt family home.

1916—Richard Harding Davis Dies

American journalist, playwright, and author Richard Harding Davis dies of a heart attack at home in Philadelphia. Not widely known now, Davis was one of the most important and influential war correspondents ever, establishing his reputation by reporting on the Spanish-American War, the Second Boer War, and World War I, as well as his general travels to exotic lands.

1919—Zapata Is Killed

In Mexico, revolutionary leader Emiliano Zapata is shot dead by government forces in the state of Morelos, after a carefully planned ambush. Following the killing, Zapata’s revolutionary movement and his Liberation Army of the South slowly fall apart, but his political influence lasts in Mexico to the present day.

1925—Great Gatsby Is Published

F. Scott Fitzgerald’s novel The Great Gatsby is published in New York City by Charles Scribner’s Sons. Though Gatsby is Fitzgerald’s best known book today, it was not a success upon publication, and at the time of his death in 1940, Fitzgerald was mostly forgotten as a writer and considered himself to be a failure.

1968—Martin Luther King Buried

American clergyman and civil rights leader Martin Luther King, Jr., is buried five days after being shot dead on a Memphis, Tennessee motel balcony. April 7th had been declared a national day of mourning by President Lyndon B. Johnson, and King’s funeral on the 9th is attended by thousands of supporters, and Vice President Hubert Humphrey.

Edições de Ouro and Editora Tecnoprint published U.S. crime novels for the Brazilian market, with excellent reworked cover art to appeal to local sensibilities. We have a small collection worth seeing.
Walter Popp cover art for Richard Powell's 1954 crime novel Say It with Bullets.
There have been some serious injuries on pulp covers. This one is probably the most severe—at least in our imagination. It was painted for Stanley Morton's 1952 novel Yankee Trader.

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