What’s an illustrator to do when he doesn’t have a model? Borrow a celebrity. And if you’re going to use a celeb you might as well take inspiration from the best. French artist Michel Gourdon decided upon the era’s most celestial sex goddess Raquel Welch for his cover of M.G. Braun’s Sam et Sally—Le sang du ciel, published in 1972 by Editions Fleuve Noir as part of its Collection Spécial Police. This would not be the last time Gourdon used Welch as a model, but it’s probably the best example.
This sort of appropriation was not unique to Gourdon. During this same period Italian artist Mario De Berardinis used Playboy Playmate of the Year Cyndi Wood for his poster promoting the film Giro girotondo… con il sesso è bello il mondo, Sharon Tate was used for at least two late 1960s paperback covers, Lavar Burton was borrowed for the front of an ultraviolent Italian fumetto, Ornella Muti provided the physical basis for the main character of the vampire series Sukia, Beba and Fiona of the Pornostar comics were based on two showgirls from Striscia la notizia, and none other than Iggy Pop appeared on the cover of Elvifrance’s Wallestein.
All of these examples using celebrity images for profit would be violations of intellectual property laws today, we’re fairly certain, but we could be wrong about that. Were they illegal in the past? Not in Italy, apparently—Ornella Muti must have known her image was being borrowed, since she worked primarily in Italy and Sukia was published there. Same goes for the Striscia la notizia showgirls. Maybe they were flattered. If so, they should have looked inside the comics, where their characters were ripping throats out and shanking dudes in the groin. In any case, we love curiosities like these, and we’ll doubtless run across more later.
All of these examples using celebrity images for profit would be violations of intellectual property laws today, we’re fairly certain, but we could be wrong about that. Were they illegal in the past? Not in Italy, apparently—Ornella Muti must have known her image was being borrowed, since she worked primarily in Italy and Sukia was published there. Same goes for the Striscia la notizia showgirls. Maybe they were flattered. If so, they should have looked inside the comics, where their characters were ripping throats out and shanking dudes in the groin. In any case, we love curiosities like these, and we’ll doubtless run across more later.