Above is an image of Paul Newman made while filming the 1970 drama Sometimes a Great Notion. The shot was placed atop a grid background and distributed as a gatefold poster in a 1976 issue of the Japanese pop culture magazine Roadshow. We love this thing. The magazine editors flipped the negative and colored in the dirt bike’s number plate, which is why it looks like “EI” instead of 13, but whichever way you look at the shot, Newman seems to be staring off into the distance and thinking, “I wonder if there’s anyone on this planet remotely as cool as I am?” Then he goes, “Naaah!” and sends up a rooster tail of loose dirt as he rockets away. He rode the bike for a scene in Great Notion, but if you plan to watch the movie be forewarned it’s adapted from a Ken Kesey novel about loggers, and has little to do with racing. That said, it’s a pretty good flick and the novel is killer. As is this promo. Japanese promos in magazines like Screen and Roadshow are often amazing and this one follows in the tradition. Wanna see what we mean? Look here and here.
Sometimes a great notion becomes a perfect photo op.