SEASON OF THE ITCH

This ought to really blow your skirt up.


Above is an epic Italian poster for the film The Seven Year Itch, which in Italy was called Quando la moglie è in vacanza, or “when the wife is on vacation.” They probably changed the title because Italians don’t understand the concept of a seven year itch. They have a seven week itch—it happens about seven weeks before the wedding. The art here is by P. Franco, aka Franco Picchioni, whose work you can find more of by clicking his keywords below. There’s also a very interesting West German poster for the film here

Is there anything worse than an itch you can’t scratch?

The Seven Year Itch is one of Marilyn Monroe’s iconic roles. She’s great in it, but the movie is stagey and clunky and some of its humorous elements haven’t aged well. But Monroe successfully personifies temptation as the upstairs neighbor of married schlub Tom Ewell, and her sexy-but-virginal interplay with him demonstrates once again that she was a uniquely talented comic actress. There’s also really no way to overstate her beauty, nor the ease with which she inhabited these sorts of oops-I-made-you-love-me roles. Simply put, she made everything better, and did it with skill and something more—pure magic. The promo shots below show her famed upskirt scene, which, by the way, never occurs in quite this form in the film. Onscreen we only see her legs twice and two reaction shots. Not sure why director Billy Wilder made that decision—the whole of Monroe is surely better than just a part, no? The German title of the movie was Das verflixte 7. Jahr, which means “the cursed seventh year,” and the poster you see above is from the West German re-release of the film in 1966. The Seven Year Itch, with Monroe, Ewell, and Evelyn Keyes, originally premiered in West Germany today in 1955.

Mansfield gets top billing but the rockers steal the show.

Above is a vintage Japanese poster for Jayne Mansfield’s 1956 musical comedy The Girl Can’t Help It. They don’t make ’em like this anymore—a gangster hires a boozing agent to transform his girlfriend into a star, but the girlfriend has no talent, and the agent falls in love with her. This might be Mansfield’s most important movie due to the role it played in popularizing early rock music. For example: 

Little Richard
 
Eddie Fontaine
 
The Chuckles
 
Gene Vincent
 
Eddie Cochran
 
The Treniers
 
The Platters
 
And the unbeatable Fats Domino.
 
Though they aren’t rock and rollers, the lovely Julie London and the amazingly beautiful Abbey Lincoln, who you see just below, also put in appearances. The Lincoln number is especially wonderful, and it’s well-staged too, with the backdrop of deep violet curtains set against her crimson gown.
 
The only uncute thing about this exceedingly cute movie is poor Jayne Mansfield’s bazooka bra and strangling corset, the latter of which producers have cinched her into in order to give her a twenty-inch waist. It’s cringe-inducing. Otherwise, awesome stuff.

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HISTORY REWIND

The headlines that mattered yesteryear.

1956—Elvis Shakes Up Ed Sullivan

Elvis Presley appears on The Ed Sullivan Show for the first time, performing his hit song “Don’t Be Cruel.” Ironically, a car accident prevented Sullivan from being present that night, and the show was guest-hosted by British actor Charles Laughton.

1966—Star Trek Airs for First Time

Star Trek, an American television series set in the twenty-third century and promoting socialist utopian ideals, premieres on NBC. The series is cancelled after three seasons without much fanfare, but in syndication becomes one of the most beloved television shows of all time.

1974—Ford Pardons Nixon

U.S. President Gerald Ford pardons former President Richard Nixon for any crimes Nixon may have committed while in office, which coincidentally happen to include all those associated with the Watergate scandal.

1978—Giorgi Markov Assassinated

Bulgarian dissident Giorgi Markov is assassinated in a scene right out of a spy novel. As he’s waiting at a bus stop near Waterloo Bridge in London, he’s jabbed in the calf with an umbrella. The man holding the umbrella apologizes and walks away, but he is in reality a Bulgarian hired killer who has just injected a ricin pellet into Markov, who develops a high fever and dies three days later.

1901—McKinley Fatally Shot

Polish-born anarchist Leon Czolgosz shoots and fatally wounds U.S. President William McKinley at the Pan-American Exposition in Buffalo, New York. McKinley dies September 12, and Czolgosz is later executed.

This awesome cover art is by Tommy Shoemaker, a new talent to us, but not to more experienced paperback illustration aficionados.
Ten covers from the popular French thriller series Les aventures de Zodiaque.
Sam Peffer cover art for Jonathan Latimer's Solomon's Vineyard, originally published in 1941.

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