Anita Ekberg graces the cover of this February 1957 issue of Sir! magazine, laid back, colorized, and looking good. She gets in depth treatment inside, with a focus on a nude statue of her made by Hungarian sculptor Sepy Dobronyi. The story was perfect for Hollywood gossip rags, and accordingly they all reported breathlessly that Dobronyi wanted to make the statue a nude, and since he was headed back to his studio in Cuba and couldn’t have Ekberg sit for him, took a series of nude reference photos. Dobronyi was a scuba diver in his spare time and had collected gold coins from sunken Spanish galleons to use in his art, some of which he applied to Ekberg’s likeness, leading to this boob-related witticism from Sir! editors: “Anita’s statue has a real honest-to-goodness treasure chest.” The sculpture was mostly bronze, though, and became known as the Ekberg Bronze, which when last seen was in a Norwegian museum, though Ekberg was actually Swedish.
Elsewhere in Sir! you get the short feature, “A Homo Speaks Out.” The title alone. Really. The author, working in confessional form, admits to deep feelings of regret, shame, self-loathing, and so forth at his “condition”—basically writing everything mid-century homophobes would have wanted to read. It ain’t pretty, so we won’t transcribe any of it. Readers also learn about marriage rites on the Pacific islands of New Hebrides (now Vanuatu), where tribal ceremonies involve all the male members of the groom’s family having first crack at the bride. Is that true? We have no idea, and really aren’t inclined to find out. To each culture their own, we say—as Americans, we come from the weirdest one on the planet. Other stories deal with Elvis Presley, burlesque, and prostitution. While Sir! wasn’t one of the top mid-century tabs, it outdid itself with the Ekberg cover alone, which we consider one of the most eye-catching images of her we’ve seen.