THE GOOD, THE BETTER, AND THE BEST

Who needs a name when none of your enemies survive to remember it anyway?

There are precious few movies that truly age well, and far fewer series. But like the Clint Eastwood spaghetti western series colloquially known as the Man with No Name Trilogy, these Japanese posters have stood the test of time. From top to bottom they are for A Fistful of Dollars, aka Koya no yojimbo, For a Few Dollars More, aka Yuuhi no ganman, and The Good, the Bad, and the Ugly, aka Zoku yuuhi no ganman. There are some who say Eastwood’s character actually has a name in these films, but we beg to differ. In the first he’s referred to once as Joe, which is a name, yes, but more likely is a tag, like calling him “hotshot,” or “buddy.” In the second he’s referred to as Manco, which colloquially means “one armed” in Spanish. And in the third film he’s referred to as Blondie. But whatever his real name was, probably everyone thought of him the same way—as trouble. 

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HISTORY REWIND

The headlines that mattered yesteryear.

1945—Franklin Roosevelt Dies

U.S. President Franklin D. Roosevelt dies of a cerebral hemorrhage while sitting for a portrait in the White House. After a White House funeral on April 14, Roosevelt’s body is transported by train to his hometown of Hyde Park, New York, and on April 15 he is buried in the rose garden of the Roosevelt family home.

1916—Richard Harding Davis Dies

American journalist, playwright, and author Richard Harding Davis dies of a heart attack at home in Philadelphia. Not widely known now, Davis was one of the most important and influential war correspondents ever, establishing his reputation by reporting on the Spanish-American War, the Second Boer War, and World War I, as well as his general travels to exotic lands.

1919—Zapata Is Killed

In Mexico, revolutionary leader Emiliano Zapata is shot dead by government forces in the state of Morelos, after a carefully planned ambush. Following the killing, Zapata’s revolutionary movement and his Liberation Army of the South slowly fall apart, but his political influence lasts in Mexico to the present day.

1925—Great Gatsby Is Published

F. Scott Fitzgerald’s novel The Great Gatsby is published in New York City by Charles Scribner’s Sons. Though Gatsby is Fitzgerald’s best known book today, it was not a success upon publication, and at the time of his death in 1940, Fitzgerald was mostly forgotten as a writer and considered himself to be a failure.

1968—Martin Luther King Buried

American clergyman and civil rights leader Martin Luther King, Jr., is buried five days after being shot dead on a Memphis, Tennessee motel balcony. April 7th had been declared a national day of mourning by President Lyndon B. Johnson, and King’s funeral on the 9th is attended by thousands of supporters, and Vice President Hubert Humphrey.

Edições de Ouro and Editora Tecnoprint published U.S. crime novels for the Brazilian market, with excellent reworked cover art to appeal to local sensibilities. We have a small collection worth seeing.
Walter Popp cover art for Richard Powell's 1954 crime novel Say It with Bullets.
There have been some serious injuries on pulp covers. This one is probably the most severe—at least in our imagination. It was painted for Stanley Morton's 1952 novel Yankee Trader.

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