Intl. Notebook Aug 26 2018
A LOOK BACK
The past comes alive in vintage pop culture mag.


You have to admit—Pulp Intl. is one of the great time burning websites around. We're going to incinerate yet more of it today. Above is a cover from Look magazine, a chief competitor of the iconic Life. At the time this August 1937 issue appeared Look was headquartered far from the publishing hotbeds on the coasts, choosing to set up shop in Des Moines, Iowa. The editors claim 1.25 million in newsstands sales every issue. We don't know if that's true, but it was a high quality magazine, and this is a high quality example.

Inside you get Benito Mussolini, a ranking of Hollywood box office earning power, a special murder mystery for readers to solve, several pages of Gary Cooper, and a small photo feature on a German town that baptized every visitor, which is an interesting historical curiosity considering that in a devoutly religious country Hitler was successfully fanning the flames of hate against Jews. But “others” never seem to be included in any religion's definition of people deserving good treatment.

Elsewhere inside you get Mexican painter Diego Rivera with Frida Kahlo. Kahlo is referred to by Look editors merely as Rivera's third wife, “seeing to it that he is fed every few hours.” That may have been true, but today she's known throughout the world, recognized as an artist in her own right, which is a reminder that re-examining the past with an emphasis on those who were overlooked—a process some call “revisionism”—is a useful tool for getting things right. Numerous scans below.
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History Rewind
The headlines that mattered yesteryear.
June 04
1939—Journey of the St. Louis
The German passenger liner MS St. Louis, carrying 963 Jewish refugees, is denied permission to land in Florida, United States, after already being turned away from Cuba. Forced to return to Europe, many of its passengers later die in Nazi concentration camps. The event becomes the subject of a 1974 book, Voyage of the Damned, by Gordon Thomas and Max Morgan-Witts, and is later adapted into a film with the same title, released in 1976.
June 03
1968—Andy Warhol Is Shot
Valerie Solanas, feminist author of an anti-male tract she called the S.C.U.M. Manifesto (Society for Cutting Up Men), attempts to assassinate artist Andy Warhol by shooting him with a handgun. Warhol survives but suffers health problems for the rest of his life. Solanas serves three years in prison and eventually dies of emphysema at San Francisco's Bristol Hotel in 1988.
June 02
1941—Lou Gehrig Dies
New York Yankees baseball player Henry Louis Gehrig, aka The Iron Horse, who set a record for playing in 2,130 consecutive games over the course of fourteen seasons, dies of amyotrophic lateral sclerosis, or Lou Gehrig's disease, two years after the onset of the illness ended his consecutive games streak.
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Pulp Covers
Pulp art from around the web
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