 And now an important message from the underbelly of American publishing. 
And the message is: sex sells. It's been several years since we delved into an issue of National Bulletin. It was the brainchild of New Rochelle, New York based Beta Publications, which was also behind Spotlite Extra and Close-Up Extra. All Beta's tabloids were about nudity, and this issue, published today in 1973, continues the trend. Bulletin editors used handout photos to build the issue. Handouts were, we've mentioned before, photos sent around to magazines for purposes ranging from promoting movies to generating exposure for unknown models. Of course, the process works properly only if the photos are credited, and few in this Bulletin are, not even the cover model. One face is recognizable to us, though—actress and sex symbol Nadia Cassini, whose image is used to illustrate a feature called "You Name It...We've Done It," about two women experimenting with some juicy nouvelle cuisine.
Handout photos were never meant to be used without credit, but back then it wasn't possible for publicists to know what happened to all the shots they sent out. Generally they asked magazines to send clippings back to the agency, and those mailings were then compiled into folders that publicists shared with clients to prove the efficacy of their work. But if a tabloid like Bulletin simply never mailed any clippings, publicists never knew their clients' photos had been used. A good thing, because we have a feeling Cassini wouldn't have wanted to be described as “inching her tongue between the lips of [a woman's] vee.” Although, personally, we can't think of a better usage of spare time. In any case, a lot of women were borrowed to create this nudity packed issue of National Bulletin, and we doubt any of them were properly credited. Twenty-plus scans below.
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The headlines that mattered yesteryear.
1945—Churchill Given the Sack
In spite of admiring Winston Churchill as a great wartime leader, Britons elect
Clement Attlee the nation's new prime minister in a sweeping victory for the Labour Party over the Conservatives. 1952—Evita Peron Dies
Eva Duarte de Peron, aka Evita, wife of the president of the Argentine Republic, dies from cancer at age 33. Evita had brought the working classes into a position of political power never witnessed before, but was hated by the nation's powerful military class. She is lain to rest in Milan, Italy in a secret grave under a nun's name, but is eventually returned to Argentina for reburial beside her husband in 1974. 1943—Mussolini Calls It Quits
Italian dictator Benito Mussolini steps down as head of the armed forces and the government. It soon becomes clear that Il Duce did not relinquish power voluntarily, but was forced to resign after former Fascist colleagues turned against him. He is later installed by Germany as leader of the Italian Social Republic in the north of the country, but is killed by partisans in 1945. 1915—Ship Capsizes on Lake Michigan
During an outing arranged by Western Electric Co. for its employees and their families, the passenger ship Eastland capsizes in Lake Michigan due to unequal weight distribution. 844 people die, including all the members of 22 different families. 1980—Peter Sellers Dies
British movie star Peter Sellers, whose roles in Dr. Strangelove, Being There and the Pink Panther films established him as the greatest comedic actor of his generation, dies of a heart attack at age fifty-four.
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