Vintage Pulp Aug 24 2015
A CLAIRE DAY
A new woman for a new era.


This issue of Paris Magazine features a beautiful Louis-Charles Royer cover of Ziegfeld star Claire Luce, one of the most popular celebrities of her time. Her heyday was the 1920s and ’30s, a period during which—though this is little remarked upon today—substantially more women began to have sex before marriage. By the time the first surveys took place in the 1940s about 50% of women admitted to having pre-marital sex. Anecdotally, during the 1920s probably at least one in four women had sex as singles. Claire Luce was a pioneer of the female right to choose. A mere eight-year span of her diary describes sixty lovers.

Luce very much personifies a seismic shift in the values of Western women. Many scholars say it happened because they moved into the university and the workplace around that time, and that was indeed an important factor because it brought women and men into mutual contact outside of family and church situations. But it’s clear the prime mover was the trauma of World War I and the loss of 37 million lives in a conflict that taught those who came of age around then that life could be short and joy could be fleeting. This factor is nearly always downplayed in studies of that time, though we have never understood why. It is too obvious?
 
Even with their numbers increasing, relatively few women were in the university and workplace. But virtually no Western family went untouched by the war. Those 37 million deaths reached deep into every town, every enclave, every social class. Nearly everyone had lost a father, a brother, an uncle, or at least a family friend. And if a loved one actually survived battle, they often returned to preach the futility of war to the generation below them—or by their mere broken presence serve as a warning. Ernest Hemingway captured this in The Sun Also Rises, which focuses on Jake, prevented by a war wound from having sex, and Lady Brett, who loves Jake but must constantly seek lovers elsewhere.

Of course, there are many factors behind any social shift, but rapid change typically derives from chaos. Ask any neo-con or disaster capitalist. The primary effect of war or warlike events upon society is to alter how it views life, death, and personal freedom. In the past, the spectre of death made people want more freedom to live as they saw fit; in our present era, traumatic events have resulted in people agreeing to sacrifice their personal freedom (thanks to powerful suggestions and hard work by opportunistic governments).

Anyway, just an interesting digression concerning Paris Magazine
’s cover star. Like predecessors such as Dorothy Parker, and
peers like Tallulah Bankhead, she was a sexual trendsetter, a new type of woman for a radically reordered Western world. She’s also about as pulp as it gets. We may get back to Claire Luce a bit later, but in the meantime we have a bunch of interior scans from Paris Magazine below, and more issues available at the click of a mouse. This edition, number 34, appeared in 1934. 

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History Rewind
The headlines that mattered yesteryear.
March 24
1981—Ronnie Biggs Rescued After Kidnapping
Fugitive thief Ronnie Biggs, a British citizen who was a member of the gang that pulled off the Great Train Robbery, is rescued by police in Barbados after being kidnapped. Biggs had been abducted a week earlier from a bar in Rio de Janeiro, Brazil by members of a British security firm. Upon release he was returned to Brazil and continued to be a fugitive from British justice.
March 23
2011—Elizabeth Taylor Dies
American actress Elizabeth Taylor, whose career began at age 12 when she starred in National Velvet, and who would eventually be nominated for five Academy Awards as best actress and win for Butterfield 8 and Who's Afraid of Virginia Woolf?, dies of congestive heart failure in Los Angeles. During her life she had been hospitalized more than 70 times.
March 22
1963—Profumo Denies Affair
In England, the Secretary of State for War, John Profumo, denies any impropriety with showgirl Christine Keeler and threatens to sue anyone repeating the allegations. The accusations involve not just infidelity, but the possibility acquaintances of Keeler might be trying to ply Profumo for nuclear secrets. In June, Profumo finally resigns from the government after confessing his sexual involvement with Keeler and admitting he lied to parliament.
1978—Karl Wallenda Falls to His Death
World famous German daredevil and high-wire walker Karl Wallenda, founder of the acrobatic troupe The Flying Wallendas, falls to his death attempting to walk on a cable strung between the two towers of the Condado Plaza Hotel in San Juan, Puerto Rico. Wallenda is seventy-three years old at the time, but it is a 30 mph wind, rather than age, that is generally blamed for sending him from the wire.
2006—Swedish Spy Stig Wennerstrom Dies
Swedish air force colonel Stig Wennerström, who had been convicted in the 1970s of passing Swedish, U.S. and NATO secrets to the Soviet Union over the course of fifteen years, dies in an old age home at the age of ninety-nine. The Wennerström affair, as some called it, was at the time one of the biggest scandals of the Cold War.
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