Steve Sandor draws first blood before Rambo arrives on the scene.
Above you see a low rent poster for The No Mercy Man, aka Bad Man, aka Trained to Kill: USA, which premiered this month in 1973 starring Steve Sandor and Rockne Tarkington, the latter last seen chilling with his pet lion in Black Samson. The No Mercy Man is a mash-up of a biker film, a High Noon-style western, and a blaxploitation film, done on the cheap. And of course with low budgets usually come bad acting, weak scripting, all thumbs in the technical departments, and a paucity of promo images (we found two). This film also has, as a special bonus, a deeply earnest theme song that sucks terribly:
And when he loves you, he loves as hard as he can.
You get no mercy, naw naw naw, from the no mercy man.
Love and lust are the same to him,
just like being raped by the Devil.
His kind of love can only bring you sin,
and his arms can only bring you evil... whooooa ohhh ohhh...
The “no mercy man” of the lyrics is the protagonist Olie Hand, played by Sandor, which means being raped by the Devil is about the hero. Incredibly, the closing theme is even worse, with the lyrics, “no one understands you ’cause you can't be understood.”
Well, let's give it a try. Olie Hand is a Vietnam veteran who did terrible things in the jungles of Southeast Asia, and has now returned to his Arizona hometown to find it plagued by amoral carnies and petty criminals. He's haunted by the war. The sight of violence sends him into a mental tailspin, as horrible memories of his time in action rise to the surface. Despite his aversion to violence, it isn't long before he's forced to take on the men who are turning his town upside down.
Hand is legitimately psychologically damaged, which makes him a clear precursor to Sylvester Stallone's disturbed John Rambo from First Blood. After that film became a runaway hit Stallone booted the mental imbalance of the Rambo character out of the franchise, which freed cinemagoers to revel in hyperviolence without reflection. Rambo became the type of archetypal tough guy many Americans imagine themselves to be—the basically solid guy who tries very hard to avoid trouble, but once he's pushed across the line, boy howdy, you better open wide for your just desserts. Ollie Hand's relationship to John Rambo is clear, but he also brings to mind another iconic movie vigilante.
The year after The No Mercy Man appeared Charles Bronson brought everyman architect Paul Kersey to the screen in Death Wish. Kersey wasn't tortured by previous violent acts; he was justified by current events to commit violence. Killing wasn't harmful but healing, and tookplace vigilante style because of the limits of the law. It was done reluctantly, but creatively, because the capacity for baroque forms of murder lurked beneath the surface all along. American action movies have largely resided in that space ever since: violence is a rarely used but well-oiled tool every real man has at the ready, tucked between his pliers and his socket wrench.
The No Mercy Man is exploitative schlock, but it's at least a bit more thoughtful than the average revenge flick. It suggests there's a price paid for violence beyond mere regret, or being turned into a taciturn curmudgeon whose warm side can eventually be teased out by the right woman or a precocious kid. The price is that you may be so altered that others are unable recognize you as human. If you've actually read your U.S. history—we mean the stuff they only gloss over in school—you know that violence has always been a first resort. The No Mercy Man acknowledges that this isn't ideal, but of course in the end decides pacifism is for pussies. It is, after all, still an American movie.
Rocky isn't exactly a heavyweight in this early sexploitation effort.
This Italian poster was made for the softcore flick Porno proibito, aka The Italian Stallion, which was Sylvester Stallone's youthful—and probably financially desperate—foray into erotic cinema. It's a plotless mess that actually got an X rating when released because of its explicit nudity, including Sly's twig and berries, and various women's honeypots. But there's no real sex—just a lot of rubbing, squirming, and boob sucking. The film had no Italian premiere date, but this poster shows that it played in Italy's cinemas sometime during the 1970s. The movie was too obscure and terrible to earn a foreign release when it was made in 1970, so our guess is it rose from obscurity after Stallone had made his mark with 1974's The Lords of Flatbush and 1975's Death Race 2000. It could even be post-Rocky. In fact, that seems likely. Stallone performed under his own name in the film, but on the promo is referred to as Italian Stallion—indicating a high level of fame. So let's say 1976 or 1977 for its Italian debut until someone pops up with better information. Sly probably wishes all the prints of the film had been incinerated, but don't feel sorry for him. The embarrassment of displaying his welterweight dick to all the world was surely mitigated by the money, mansions, and moviegoers' adoration he later earned. We hope.
The headlines that mattered yesteryear.
The newspaper Pravda is founded by Leon Trotsky, Adolph Joffe, Matvey Skobelev and other Russian exiles living in Vienna. The name means "truth" and the paper serves as an official organ of the Central Committee of the Communist Party between 1912 and 1991.
1957—Ferlinghetti Wins Obscenity Case
An obscenity trial brought against Lawrence Ferlinghetti, owner of the counterculture City Lights Bookstore in San Francisco, reaches its conclusion when Judge Clayton Horn rules that Allen Ginsberg's poetry collection Howl is not obscene.
After a long trial watched by millions of people worldwide, former football star O.J. Simpson is acquitted of the murders of ex-wife Nicole Brown Simpson and her friend Ronald Goldman. Simpson subsequently loses a civil suit and is ordered to pay millions in damages.
1919—Wilson Suffers Stroke
U.S. President Woodrow Wilson suffers a massive stroke, leaving him partially paralyzed. He is confined to bed for weeks, but eventually resumes his duties, though his participation is little more than perfunctory. Wilson remains disabled throughout the remainder of his term in office, and the rest of his life.
1968—Massacre in Mexico
Ten days before the opening of the 1968 Summer Olympics
in Mexico City, a peaceful student demonstration ends in the Tlatelolco Massacre. 200 to 300 students are gunned down, and to this day there is no consensus about how or why the shooting began.
1910—Los Angeles Times Bombed
A massive dynamite bomb destroys the Los Angeles Times building in downtown Los Angeles, California, killing 21 people. Police arrest James B. McNamara and his brother John J. McNamara. Though the brothers are represented by the era's most famous lawyer, Clarence Darrow, of Scopes Monkey Trial fame, they eventually plead guilty. James is convicted and sentenced to fifteen years in prison. His brother John is convicted of a separate bombing of the Llewellyn Iron Works and also sent to prison.
1975—Ali Defeats Frazier in Manila
In the Philippines, an epic heavyweight boxing match known as the Thrilla in Manila takes place between Muhammad Ali and Joe Frazier. It is the third, final and most brutal match between the two, and Ali wins by TKO in the fourteenth round.
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